the intermission
Our studio’s first creative output after a planet-wide break explores the conflict between internal and external discipline. In what way is human perception affected by the incompatibility of creative impulses and external systemic constraints, and why does this inevitably result in an explosion of inner freedom?
Here, we channel our expectations, anxieties and fantasies about the shadowy manifestations of the environmental human footprint. These feelings are subjective, so the main idea is to synthesize them into a single whole, a kind of an open-ended sensory history.
Shared emotional experiences demand an artistic interpretation; ours is based on the human tendency to seek common goals. The next stage of human history will take place at another altitude—fasten your seatbelts and put your seats in the upright position.
process
directed by:
superdesigners
creative director:
ilya perevedentsev
valery lunchuk
script by:
iwan prokhorov
design&animation:
sasha vorobyova
denis unishkov
alexey tsarev
dima anisimov
valery lunchuk
ilya perevedentsev
original soundtrack:
cadeu
color grading:
oleg sharabanov
p.y.e the chains
P.Y.E OPTICS is a contemporary optical brand from St. Petersburg that puts a special emphasis on quality of products and high level of service. The company releases special collections twice a year.